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The Uses of Company Websites Report



Kirjoittanut: Frida Ateh - tiimistä Kaaos.

Esseen tyyppi: Blogiessee / 1 esseepistettä.

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Frida Ateh
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Introduction 

Emerging businesses demands information flow and dimensional communication systems modelled on websites. Irrespective of the size and geographical area of operations, websites have become an essential part of company’s operations on the facets and the need for optimal operation. Websites are an essential tool for marketing, purchase, recruitment, customer services, and communication from within and without a company setting, relationship between staff and management, and market segmentation. Across the globe, small, medium, and large business organizations have embraced the essence of owning a website from which all its activities are centralized and managed either by a single administrative server or variant systems depending on the sustainability and the cost factor. 

In addition, different models of websites exist, from simple to complex models for larger international companies which aim to cut a niche in the competitive market. From a website, depending on its design, it is possible for a potential customer, employee, and the public to have quick access to services offered by a company and even trade or purchase goods online without necessarily having to appear physically. This has been made possible by technological revolution and inventions aimed at remodelling efficiency, reducing redundancy, and embracing systematic orientations. Also, communication is an essential aspect of business organization.   

Definition of website report 

A web report is a comprehensive and detailed analysis of a website’s performance, which provides an overview of how it is functioning and how it can be improved. It is a crucial tool for website owners and digital marketers to measure the success of their online presence and make decisions about their online strategy 

The E-Commerce Website Security Features 

The E-Commerce websites, especially the ones dealing with online payments, have been faced with an increasing risk and vulnerability even as the E-Commerce industry increases and grows tremendously. This industry has been marked by different vulnerabilities which include some basic risks such as virus attacks, information and path disclosure to the more complex and risky ones such as SQL injection, cross-site scripting, price manipulation and buffer overflows. 

Moreso, it is important to note that no matter how small a risk may appear, it may have adverse consequences and may result in eventual losses of revenue, lack of trust from customers or even shutdown of an e-commerce website (Ivy Panda 2023). 

There are different ways of overcoming these vulnerabilities to ensure that the websites operate securely and that they cannot be accessed by hackers and other unauthorized internet users or applications. First, it is important to ensure that a security system is integrated into the website during the initial design stage so ass for security to originate from the website architecture itself. This form of security is the best and most effective one since it ensures that only the intended transactions and processes take place. This form of security may include measures such as architecture modification, strict input validation routines, including a 3-tier modular architecture, ensuring high standards of cryptography especially the ones offered as open-source applications as well as any other forms of coding that are secure. Meanwhile other security features that may be applied after the website has been developed and, in its operations, may include an internet security anti-virus, anti-phishing and anti-malware software applications which guard the website against attacks by unwanted and harmful applications present online. 

General Importance of Company Websites report 

  • Online Presence and Visibility. 

A company website serves as a 24/7 online representation of the business, ensuring visibility to a global audience. 

  • Communication Hub. 

It acts as a central hub for communication, disseminating information about the company, products or services, and updates to stakeholders. 

  • Marketing and Promotion. 

Websites are essential for marketing and promotion, providing a platform for showcasing products, running campaigns, and attracting potential customers. 

  • Customer Engagement. 

Interactive features such as contact forms, chat support, and social media integration facilitate customer engagement, allowing businesses to interact with their audience. 

  • E-commerce and Sales. 

For businesses engaged in e-commerce, the website serves as a direct sales channel, allowing customers to make purchases online. 

Analytics and Data Collection. 

  • Websites utilize analytics tools to collect data on user behavior, enabling businesses to make informed decisions and refine their strategies. 
  • Credibility and Trust. 

A professionally designed and well-maintained website contributes to the credibility of a business, building trust among potential customers. 

  • Recruitment and Talent Acquisition. 

Company websites often feature career pages, aiding in recruitment efforts by providing information about job opportunities and company culture. 

  • Global Accessibility. 

The online nature of websites makes them accessible globally, allowing businesses to reach audiences beyond geographical boundaries. 

Source 

What Is A Web Report And Why Is It Used? – Ad Hoc Reporting .Net Report Builder (dotnetreport.com) 

https://ivypanda.com/essays/software-solutions/ 

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